Infrastructure

Crawl Budget Economics: Saving Millions in Server Costs

Nov 28, 20258 min read

Bot Traffic is Not Free

For enterprise sites, bot traffic is a significant portion of server load. When that traffic is wasted on non-canonical URLs, 404s, or infinite calendar loops, you're paying AWS bills for zero ROI.

Log File Analysis as a Diagnostic Tool

We don't guess. We ingest server logs to map exactly where Googlebot spends its time. If it's crawling your internal search result pages instead of your product detail pages, your architecture is bleeding value.